Latest Results Scroll In Google Search Results
Good-bye long-tail… hello Tiger-tail! Ok, now I’ve seen it all…lol! It seems all the demand for up-to-the-second information on Tiger Woods has caused Google to use something I haven’t seen before – a scrolling box on the Google search results page that is automatically updating with Twitter “tweets” and newly found web content on the topic of Tiger Woods. Anything new on the internet, that Google finds “seconds ago”, is showing up in that scrolling box as you sit on the Google search results page. Unbelievable! Seems Google had to find a way to keep up with Tiger Woods!
Latest Results from Twitter and Other Web Sites in Google Results
Go ahead, try it…. Google “Tiger Woods” (no need for quotes, Google knows EXACTLY what you mean…lol) and see if a scrolling box shows up that displays latest tweets and web pages that were just found by Google.
Here is a screen shot of what I just saw:
How’s about that? Google had to find SOME way to keep up with the overly-dynamic, ever updating, constantly changing trend of Tiger Woods and all the stuff that is surrounding him now.
How big of a sudden trend IS this Tiger-phenomenon on the internet?
The Tiger-Tail Effect
Let’s take a look on Google insights and see the change in web search interest since all this stuff broke in the news:
Wow, huh!?!? That graph represents the web search interest for Tiger Woods since 2004. In case you live under a rock, Tiger Woods has been in the news and done MANY MANY news-worthy things since 2004, but his web search interest has remained pretty level for the most part.
Until the end of November 2009 – all this stuff about him has shot web search interest through the ROOF…and Google had to find some way to keep up and keep offering their users the most relevant and up-to-the-moment results. Quite a task, but what an interesting way to handle it.
Just a note: When I use FireFox and search Google for Tiger Woods (not signed in to Google), I see this scrolling box at the top of the results. Now, my hubby, in the other room (not signed in to Google either) is using Internet Explorer (ugh) and his scrolling “latest results” show up more towards the bottom of the first page. Not sure why, but thought I’d mention it in case your “latest results” are not in the same place as my screen shot…. or you don’t see them at all.
Anyway… I thought this latest coolness in the Google search results was really interesting. Sure shows the effect the “Tiger-tail” has on the search results, doesn’t it?
Oh, and just a fun fact… I don’t see one of the “latest results” boxes when I search on Google for Obama…. but, hey, he is “only” the President of the United States…why in the world would we people want up-to-the-second info on The President? (sigh).
PotPieGirl Edit - (8 Minutes after originally publishing this post): Looks like I made the “latest results” scroll bar in the Google results for Tiger Woods…lol!
personal note from PotPieGirl - this post is intended to discuss the effect the Tiger-tail has on Google from a SEO-perspective and to encourage further discussion on that one subject. I am NOT welcoming any comments that have to do with the current Tiger Woods situation. While I respect that everyone, myself included, DO have personal opinions on this situation, I do not feel that my blog is the place to discuss it. So please… please…resist the urge to discuss your personal thoughts on Tiger Wood’s personal situation. Thank you.