Thanks for giving me the “slap” that woke me up.

Would also like to commend you on your One week marketing course which I bought several weeks ago but only just got round to reading (doh!)

You have now joined a VERY short list of marketers who I make time to follow on a regular basis!
Keep up the good work.

Gary

That was my dog’s name – lol.

Your articles are nicely written, and this is a good article about the Piggy Back system. I’m going to give the free seo analysis tool a whirl – can’t go wrong for free. It’ the sort of tool I was recently looking for.
Thanks! 🙂

GREAT questions and observations!

I’ve read stats that claim a #1 ranking for a keyword should expect about 40% of the search volume. For me, in my experience, it’s more like 20% so I base things I do off my own results.

Now, yes, you have noticed that by adding the snippet link and by adding the “piggy back” double listing, I have captured an AMAZING amount of that search volume.

Take a look at the search results now that there are the two pages and the snippet link. It’s hard to MISS that listing and not click SOMETHING about it.

Having #1 is great… but having #1 AND #2 AND having some “eye candy (the snippet link) to sell the click…. well, it just plain ROCKS.

In cases like this, I don’t worry about search volume as much as think about user intent – yup, those buying keywords. Traffic is great, but BUYING traffic, yes, it just plain rocks too =)

Bottom line – if you have a keyword that you know is leading to sales, monopolize it – regardless of search volume. You want to know that when someone searches that phrase that they WILL find YOU.

Make any sense?

Thanks all for reading!

Jennifer
~PotPieGirl

Impressive work ! I just love your experience. Last 2 month ago i was visit your blog.I must thankful to you for this kind helpful information.bye

I do have a question though. The [ worm farming for profit ] keyword looks like it averages about 140 searches a month. In the initial Case Study you said you were going for about 20% of traffic with a #1 rank in Google organic search, but in this case Lens A is getting a mind-boggling 67% of Google searchers to click through and then Lens B is getting another 21%. That’s like 88% of avg monthly search volume!

Even before the Case Study, when Lens A was at #2, it was getting 60 visits, or about 42%

Should I be lowering the bar on keyword search volume in the expectation that low-search keywords may yield better than the expected 20-40% for a #1 listing in Google? I’ve been targeting long-tail keywords with at least 500 monthly “exact” search (of course preferably higher!)

If so, I’d gladly take 67% of 140 searches with almost no competition versus being stuck “below the fold” on page 1 even for a keyword with a couple thousand searches.

This was an epic post well worth the read to the very end. Your last two blog posts were nice little nuggets that’s sure to help boost holiday income for all those who actually take action.

Cheers!

I guess this is something we can try with our blogs as well, right?

Well, I am working on content marketing and trying to apply some strategies, I will test this one.

Thanks again, and yes indeed, 2 listings are better than one lol.

Carina

Yes, this little experiment increased click thrus to the merchant in a healthy way. Now, needless to say this is not my most profitable lens I am putting out here for all the world to analyze, but if this was a 1:25 or 1:40 converting product, I believe this would not only double my traffic, but double my sales.

Double the targeted traffic is only a good thing, agree?

@ Robert – You’re most welcome….glad it helped!

@ Franck – Thanks for stopping by! Yes, Squidoo made some policy changes to help clean up the site alittle. One of those changes in the amount of outbound links to the same domain on a lens (as you stated, now capped at 9).

Glad Squidoo has been sending you some love. If I can do anything to help, just give me a shout.

@ Shankapotomus – LOVE the name! My team of “researchers” includes, me, myself, and I (and a few good friends /co-horts…..lol).

Thanks all!

Jennifer
~PotPieGirl

Amazing, Jen. i have about 30 lenses now and I will get started on this gig tonight. I could use the extra exposure from being “FAT” on the organic listings.

I was just working on two of my squidoo lenses, and I noticed that Squidoo will not allow more than 9 links to the same domain on a given lens.

Squidoo gave me a hard time today, but I’ve cleaned my oldest lenses since they give me decent link juice to my blog.

Franck
Martial Artist
Internet Business Coach

Robert

The important factor though… did it increase the number of measurable actions such as advertsing clicks, email signups, sales etc?

From your lens dashboard, hold your mouse over the lens you want to check on, when you hold your mouse over it, some other choices come up. One option is “stats”, click that….

Then – Click the “traffic” tab and then click the drop down menu and choose “3months”

Hope that helps!

Jennifer
~PotPieGirl

Carol