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Ever since Google sent their black and white animals out to get us, the term “quality content” sure has become a THING. I hear so many definitions of ‘quality content’ all over the place while traveling the internet. I also see a lot of “poo-poo’ing” from other online marketers because they see content they think isn’t quality or it’s too salesy or there’s not enough quality content on their web page. So let’s talk about that – what IS “Quality Content”?
So, let me ask – what does Quality Content mean to YOU?
– it means x amount of words..
– it means unique content…
– it means well-keyworded content…
– it means non-salesy content…
– it means a certain keyword density…
– it means little to no affiliate links…
All of the above? So, take for example – a 600 word unique article with 2% keyword density that is not salesy and has little to no affiliate links is QUALITY content?
Sadly, especially these days since Google has beat the crap out of us, I think many, many people would agree that above example is absolutely quality content. I think this is even more true for those that are new and are “growing up” online in the wake of Penguins and Pandas.
Add in the fact that we know there are human raters for Google checking our sites and pages for quality and, well, it’s easy to imagine how nuts this can make us and how confused about WHAT quality content really is.
So, I imagine you know I am about to give you my 2.5 cents on this topic, right? If so, you’re totally right =)
Here’s What Quality Content Is To Me
To me, quality content is achieved when a web page visitor (ie, a real PERSON) lands on my web page and finds what they are looking for.
If a web page visitor is looking for words – I give them words.
If a web page visitor is looking for things – I give them things.
For example, if I make a lens about styles of rabbit hats for chickens, a lens visitor is NOT wanting a 600-word unique article on my thoughts about rabbit hats for chickens. They DO want to LOOK at styles and be led to where they can get them if they like a particular style.
On the other hand, if someone is looking for how to MAKE a rabbit hat for a chicken, then words and video will/should give them what they want.
Does the reader care if your content they landed on can also be found somewhere else on the web?
Uh, no. If they found what they were looking for on your page they landed on – then they feel as if they found the quality content they were searching for.
Does the site you are putting your content on care if your content can be found somewhere else online?
Quite likely – especially now in the aftermath of Panda and Penguin. They’re scared of Google so they probably don’t want “repurposed” or “syndicated” content. I know Squidoo cares… but that varies site to site. You have to check their individual rules.
Do I post content here, on this blog, that can also be found elsewhere online?
While the topic and pieces of the things I talk about can most likely be found elsewhere online – and I’ll quote things and cite them in my posts – for the most part, I don’t do that. My posts are my thoughts and they are designed for people to read.
Now, that’s not to say my posts don’t get scraped and posted elsewhere (sigh), but my content starts here.
Whether YOU think it’s quality content is totally up to YOU, the visitor. Google does not decide that for YOU.
Yes, they try constantly to tweak their algo to show what a computer program thinks is “quality” and return those web pages higher in a search result. But that has no bearing on the fact that the quality content *I* am looking for might be found 5 pages deep in a Google search result.
If you’re trying to please Google and play by the ‘quality rules’ that are touted online, you might be messing up.
On the other hand, if you’re trying to give your visitors what they WANT and THEY like it and visit, you’re on the right track.
Sure, Google can still send some zoo animal to get you… but it’s really not likely if PEOPLE like your web page and it genuinely gives them what they were looking for. You can’t fake that – I don’t care WHAT the ‘loophole of the day’ is.
Best part is this –
if REAL PEOPLE do like your content, Google can’t destroy you with an algo tweak.
If you’re faking the ‘real people’ part, and faking your off-page, and you really don’t have the content that real people want – well, it’s gonna be a problem. I don’t care how many words your content is, or that it’s “unique” or if the keyword density was x% or you created tons of backlinks – none of that matters.
I could create a web page that answers one little question with 5 words and a link…and PEOPLE might think that web page is the best thing since sliced bread.
Why? Because it’s what they were LOOKING for.
You know the feeling you get when you find what you’re looking for online, don’t you? For me, it’s awesome – such a relief that I can stop searching.
(sidenote: ‘stop searching’ is key in that statement – that is Google’s goal as well: to return search results that stop the search)
Google doesn’t do feelings – all they can do is look for signs of that feeling.
That feeling is the definition of quality content.
Provide that feeling for people and you’re golden =)
In other news….
It’s that time of year again – time to get the taxes and books done. I’ve had a lot of people ask me how I keep my books and prepare for tax season so I’ll refer you to a previous post of mine: Bookkeeping and Taxes for Internet Marketers.
New Affiliate Marketing Article
My latest affiliate marketing column article over at MarketingLand.com was published Friday – you can read it here: Learning Outside the Affiliate Marketing Box.
I’m honored to guest post there about once a month – you can keep up with past and latest articles on my bio page here.
Birthday and Anniversary
I’m also about to have a birthday! Wednesday, Feb 13th, is the day. Anyone who knows my story (you can read it in the free sneak peek area in the One Week Marketing Training Center) knows that it was literally days after my 40th birthday that I started this whole “I’m gonna make money online” stuff.
That means that February 18th is my 6 year anniversary for working online…. and the 27th will mark 6 years on Squidoo. Six YEARS… wow! It’s amazing to me that Squidoo was such an integral part of me making my first money online back then and is STILL a major powerhouse for me now all these years later. Above all, a big congrats to Squidoo for not only surviving all these years, but for thriving as well.
New Training for Training Center
Speaking of Squidoo – my One Week Marketing members have really been kicking big time a$$ !! Seriously, I am so delighted with all the ‘first sale’ reports and more sales reports and totally amped up sales reports from them that it humbles me and makes me SO happy.
I also realize that now, they are really ready to take things to the next level. Because of that, I have been working my tail off putting together some really advanced training for the members of OWM.
Sure, it’s AWESOME when you make a lens that does well and makes sales – but how to amp that up? How do you protect that income stream? Above all, how do you make MORE sales?
It’s all about leverage – and if I may so myself, I’m pretty darn good at that. The new training really rocks (again, can I say that about my own stuff? lol!) I’m super excited to get the finishing touches on it and get in the training center.
The new training will teach a lot of things I do including using Pinterest (the RIGHT way for us One Week Marketers – and this took me a long time to figure out… no one else teaches it this way) and other free-to-use properties that *I* use to amp up my earnings from that one little Squidoo lens.
Best of all, it just plain WORKS – and it’s not nearly as much “work” as people think is involved in growing out a “campaign”. Heck, *I* don’t like to sit around pounding out endless articles so I’m not gonna teach that – and doing it my way doesn’t REQUIRE that. Sometimes, you just need to learn how to get things to work FOR you 😉
So Proud of Y’all
Above all that, I’m just so PROUD of my One Week Marketing members that I could bust. A lot of love and “spilling of secrets” went into that training center – not just from me, but from Gary and Logan as well. It’s awesome to see people take all that info and RUN with it, ya know? And when I see “runners”, I want to tell them everything I know about doing better and getting to the next level. I’m SO excited to share all that.
I’ll announce when it’s ready and put in the training center.
Ok, that’s it from me. Comments are open – would love to hear your thoughts on what quality content means to you.
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Great topic…… I myself am DONE with chasing “quality” content…..and how to get Google to love my sites……… dealing with word count, keyword density….yada yada yada, blah blah blah…..I’m done.
I have found that for me, quality content is not the substance of what makes my content…..but
WHERE I put that content……and then the magic happens….
Figuring out how to write decent copy, for REAL people, took me a while….but I seem to get better as time passes.
Thanks so much for pointing us in the right direction of where to put our content….
Hey Alan =)
Yep, that “chasing” thing kinda stinks, doesn’t it? At the end of the day it’s the same ol’ thing – figure out what they (people, your target market) wants and give it to them. Then, try and put it someplace where they can find it 😉
Most often I try to write what I would like to see if I were searching for something, which works perfect for me because I am not the best at SEO anyway…lol. Sometimes I do get a little salesy, but I think some of that is to be expected.
I am one of those happy, satisfied OWMers. I look forward to the advanced training you have for us.
Write what you’d like to find? Wow, what a novel idea! hahahahaha!
Super happy you’re with us in OWM, Brent!
Hi Jennifer, I did your One Week Marketing in early Jan 13 and am still feel like I’m drinking from a firehose, but I am making sales, so Thank You, Thank You, Thank You! I really enjoy your updates to the training center and find myself continually going back to the center and going over your videos to remind/update myself of things I need to do. On your questions of quality content – like you, I believe quality content is whatever my customer is looking for and that if I’ve got the correct keywords to bring them to my site, then if my content matches my keywords, that content should be the “quality” they’ll be looking for. As I said, I’m still learning (it seems as if every time I turn around there’s something new to learn), but I’m having fun! Thanks again for the boost of confidence! Helen
Oh Helen – YAY for your sales! And just started last month???! That’s so fantastic!!
Oh, and btw – there is ALWAYS something new to learn. It’s a big part of what I love about all this.
I just wanted to say that I really appreciate all of the work you put into OWM and the group. It’s great working and interacting with everyone there. I’ve always liked working with OWM but having people to talk with makes it easier.
Looking forward to the new stuff you are working on.
Thanks, Monna! I appreciate YOU as well! I can’t talk in there to myself, now can I? (tho I’ve been known to do that AND answer myself…ugh!)
It takes all of us to make it fun and helpful in our G+ community and I’m so thankful for all of ya!
Yay for you!
Yes, some of the “rules” make good sense in the abstract as well, the “best quality answer” does NOT involve repeating the key phrase ten times (grin).
But people forget that answering the question is the purpose, not a side effect. If you have the best answer, the people are going to stay on your page longer, nad click thru on the things you have on your page that take them to the next step, be it more info or a purchase. Search engines are meant to take folks to the best answer to their questions, as determined by previous searches – and over time, if the right answer is five words – and you have those – then your result will rise to the top
There’s the other undiscussed factor – it simply doesn’t matter where Google puts you on THEIR results, if you article, post or lens answered the question many are asking – a link to YOUR articles thru social media is DIRECT, and not at the mercy of all those other “answers” – it bypasses that entire process. So in writing qualtiy that answers the question, you win TWICE 🙂
Bingo, Haga! There are WAY too many other channels for traffic that it is just silly these days to hyper-focus on Google.
Good stuff, Jennifer! To me, if I find the answer I’m looking for, then it is quality content. It can be two sentences or two paragraphs, but, if it satisfies me then I stop looking for more.
I’m enjoying the lessons. OWM is the best investment I’ve made in marketing information online.
Thanks, Reuben! I’m really enjoying it as well.
And yes, “quality is in the eye of the beholder” – no computer algo can decide that.
Google: bleach episode guide (Google Keyword – Tool 22,200 Global and 12,200 Local EXACT searches)
You’ll see beachepisodeguide.net sitting on page one #3
Click on it – there’s nothing in it, yet it’s been on page one for months now
Does Google really care about content at all?
I mean: bleachepisodeguide.net
Hiya Nette =)
I blogged about that happening in the search results back in May (you can read my post and see my screenshots here). It’s crazy that it’s STILL happening, but it is very telling.
Happy birthday Jennifer. Congratulations on your success, especially for finding the energy, and maintaining the commitment to get to where you are now.
Your interpretation of quality content resonated with me because I started to doubt mytself after being spooked by all that I was reading about Penguin and Panda.
I’m a retiree doing internet marketing as a hobby (hopefully a paying one) but felt that only the big guys had any chance with Mr. Google. I gave up for a few months.
My mindset changed after reasoning that my content is written to the best of my ability to satisfy my reader(s), not Google.
Have a great day on Wednesday.
Thank you, Leon!! I don’t know where it all comes from with me. Right now, as I type this, it is 4:57 am – and I’d love to say I am an early riser….lol! Just so much I want to do and get together for y’all that 24 hours just isn’t enough.
BUT – I L-O-V-E being excited about what I’m doing – sleep can wait.
Yes sir, focus on pleasing your readers (or LOOKERS) – it’s what they think and do that matters most.
Unfortunately, the hawkers are taking advantage of this quality content resurgence, by offering $5 “quick fix” miracle push buttons that promise to teach “how to write quality content” but don’t really teach it (other than the usual rehash of writing techniques that actually take real time to master).
Like you, I see a number of IM Gurus saying “write quality content” when they themselves don’t practice what they preach. So it seems that to write real quality content does take the time to learn – especially figuring out what people really want when they do a search for a term.
This is the real game of Google and us internet marketers: to not only give the information that the searchers want, but also give them the transformation they didn’t even know they were looking for.
This is the kind of transformation that a lot of visitors to your site experience when they decide to sign up for the One Week Marketing course, Jennifer. They searched for how to make money online, and instead they find a great community, led by a great tribe leader.
Dan – wow, thank you SO much!!!!! I am so thrilled with not just the training center and the results y’all are having, but with the community we are all building together. I just love it!
Thanks for that. It’s about time someone aired that topic.
My problem is ….. I don’t think Google know what good content is!
I searched for a “review” the other day, and page 1 of the search results showed 4 X 1 minute videos at the top. Three of them were the SAME video.
I want a review … what help is a 1 minute video going to be?
But then ….. Google …. YouTube …… personal interests?
It makes you mad.
I hear ya, John – but Google can only follow the signals that good content creates. There is a TON of crap out there, and I envy Google NOT for having to deal with it – and with a computer program no less. No matter how awesome their algo is, it’s not perfect and it’s an endless battle for them.
Thankfully, more and more other channels for traffic are now more mainstream and used by “normal searchers” so each day we are less and less dependent on Google for sending people to us.
Good news for us, but might not be such great news for Google. Time will tell.
I totally agree with you. In creating quality content, you should think of the user and meet with him at the point of need. Only after giving your readers what they want and like, should you think of the search engines.
Well said, Edward! And thank you for the birthday wishes!
Happy Birthday Jennifer.
Thank you, Gill!!
Oh it’s your birthday…belated greetings to you!
My 2 cents concerning what makes Content qualify as “Quality Content”:
I hate Content that unnecessarily consumes too much of my Reading-Time. If the Nuggets can be presented in just a few sentences, paragraphs or pages, why fluff it into many sentences, paragraphs or pages?
Remember “Cliff Notes” … where Shakespear’s stories were hundreds of pages and “Cliff Notes” cut out the Fluff and condensed the whole thing to just a few pages without any major loss? “Cliff Notes” became “Quality Content”.
It would be great if Google came out with a new “Fluff-Free-Animal” that would inhance Rankings for “Fluff-Free-Content”. Any Content that contained a “Fluff-Free-Zone” like a “Cliff Notes” section or a “Here’s The Scoop” section would be considered QUALITY Content and receive higher Ranking.
It could be another “Box” like the ‘Resource Box’ that could be quickly read & then if the reader so desired, could read the Full-Fluff-Version.
This concept could apply to Blogs, Web Pages, Newsletters, Reviews, Press Releases, Announcements, Reports, White Pages, Member Areas, etc. etc.
This would be good for Human Readers, as well as, Search Engines in the same way that ‘Table Of Content’ is useful for Books and Headlines, Sub-Headlines, Bullets, etc. are beneficial for skimmers.
Instead of “Cliff Notes”, I call mine “Wally Briefs” or “The Holy Grail of [Topic]”. “The Holy Grail of [Topic]” should contain The Who, What, When, Where, Why & How of the Topic or Content.
As some people say, “That’s my 2.5 cents worth”.
I like your thinking, Wally! And hey, with your 2.5 cents and my 2.5 cents, we have a whole nickel now! lol!
As the internet grows, it’s users are growing and evolving as well. What once was a novelty and new (the internet) is now a “given” and we want what we want, when we want it. If we click a link and a page loads, we decide in 2.4 seconds whether we’re staying on that page or not. We now know that there are PLENTY of other places to look to find what we want.
I see this happening to ME as well. When a page loads that has tons of WORDS on it, somewhere in my pea brain my first reaction is to run and go to another web page. Casual internet surfers and lookers (ie, the main audience we One Week Marketers focus on) do not read… they scan and click. It has to be dead on exact bulls-eye target for them to read all of a long article.
It’s super hard to teach in that environment, but thankfully I am not teaching to casual internet users =)
Let me know how ‘Wally’s Briefs” turn out (and wow, that sounds weird, doesn’t it? haha!)
If others can show cleavage, I should be able to expose my “Briefs”
Google doesn’t need to make any changes to do what you suggest. HTML and the Google algo already provide all the tools needed to accomplish what you’re talking about.
Study up and learn about the H1, H2, H3… tags and how to use them. If you properly structure your content using the H tags the way Google recommends, you will have provided your readers a means of scanning and understanding your content by reading headings, bullet points, and highlights. Then, as you suggested, the reader can go back and read the details if they want. Ironically, if you structure your content in this manner, not only will your readers thank you, but Google will reward you with better rankings (even if that’s not your objective).
One final word. Yes, they even had Cliff Notes in my day. And lots of kids in school try to cheat the system by reading Cliff Notes the night before the mid-term. Sadly, they only cheat themselves because they miss out on some great literature. But I never heard anyone refer to Cliff Notes as “quality” and the original literary works as “fluff”. That’s just a bit to weird for me. LOL
Hey Bruce, Thanks for commenting to my Post. Yes, I am familiar with the H-Tags and they serve the purpose to enable ‘Scanners’ eventhough not enough authors use them. And I’m sure Google’s algos give credits to those that do use them.
My suggestion is to have a ‘Box’ like the ‘Resource Box’ that the author could include a ‘Cliff Notes’ like summary of the Content presented and for Google to give credits for such. To me, that would add Quality to the Content as does a ‘Table of Content’ add Quality to a Book.
It’s good to know that you are of the ‘Cliff Notes’ era. I bet I preceed you tho, since I am 75 years young. LOL
As for judging the kids that use Cliff Notes as cheaters, I’m all for everyone having their own ‘Freedom of Choice’ rather than have another person impose their feelings, beliefs, standards, etc. on everyone. That is happening too much with today’s government … telling us what lightbulbs to use, what size drinks we can buy, etc. as though they know everything about what’s best for us and they will decide for us all.
The same could apply to Literature Educators imposing their ‘Values’ on everyone when Literature may not hold the same Value for everyone.
The Internet is now the Library and Google is now the ‘Self-Appointed-Librarian’ deciding what’s best for everyone.
Everything you suggest is already possible. You can put a table of contents, summary, snippet, recap or anything you want at the top of your content, or in the footer, or anywhere you like (even the sidebar). You can make items in that section clickable to take the reader to that section. You can even hide sections of the content and expand it when the reader requests. Google themselves uses many of these techniques in their documentation.
And if you do structure your content as you suggest, yes Google will index that content. But it’s not about Google giving “credits”. It’s about helping Google to understand your content better – that’s where the boost to ranking comes in.
The issue here isn’t about Google. The issue is that most writers either don’t know how to structure content, don’t have the technical skills, or simply don’t take the time.
As for Cliff Notes, I’m sorry we’ll always be miles apart on that one. A student has a choice whether to go to college, subject of course to funding, acceptance, etc. The student then has a choice where or not to take a course on Shakespeare; that is their Freedom of Choice.
And yes the student can choose to read Cliff Notes, or a web page, and attempt to fool the professor into believing they had actually read and studied the assigned material. Of course, the students don’t see it as “cheating”, they see it as a shortcut to a grade. But as I said, all they really do is cheat themselves because they miss out on some of the greatest literature of all time.
And when it comes to their grade, most professors aren’t so easily fooled. In my day, the best professors knew Cliff Notes inside and out and simply asked enough questions NOT covered in the Cliff Notes – which isn’t hard to do.
Now relating this back to the original issue at hand, I’m constantly running into people that simply scan table of contents, headings, etc. in the Google documentation and never take the time to read the “fluff” as you call it. There’s an old saying I’m sure you’ve heard a thousand times “the devil is in the details” – and so it is with Google.
Hi Jennifer, great post and I am 100% behind you on this one. Quality content, like most of google’s scare tactics, is a fake. Let’s be realistic here, they are as we all know a money making company who are now working along side the major companies (Amazon etc.) and no matter what ‘quality’ content you create, it will be hard to compete with the top companies and get the number one position on the top of page one. The best way (that works great for all my Halloween sites) is social media and engagement, Pinterest and the likes. Tons of traffic I receive from this approach. My sites are full of affiliate links yet due to the amount of costumes yet I have no problem making great sales.
The reason for this is as you stated, when they come to the site, what they were looking for is right in there face, costumes etc. I’m not trying to game any system, just creating fun sites with costumes, tips, recipes and the likes, giving people what the look for on the net, and i shall keep doing this and Google can kiss my ahem.
Hiya Stephen =) It is “fake” or is Google actually saying what I’m saying here in this post – give the readers what they want. I don’t believe it was ever anyone at Google who said it must be “600wordsofuniquecontentat2%keyworddensitywithnoaffiliatelinks” (lol)
Perhaps what Google really meant got lost in translation once they sent the zoo animals out? Whatcha think?
Thanks for the birthday wishes!
I’ve been an OWMer for a few years & don’t remember how to get to the Member’s area for the Updates to the program. A refresher instruction would be helpful. Thanks Wally
Can someone please give me the instructions to locate the member’s area for the program updates and other connectivity. Do we have a Facebook Page, Skype Page, Google Page, any Google+ Circles, etc.? I would really appreciate it.
Hey Wally – The members area is new so just stop by the help desk and Gary will help you out – AskPotPieGirl.com
I am loving your OWM. You rock my IM world. 🙂 I need your help and I’ll contact you soon on G+ I really very don’t like Google, especially after what is happening with me :@
If you like something, it is quality content. I don’t understand Google policy about selecting quality content. A lot of people are using blackhat techniques to rank well on Google, and majority of them hire writers at $1 per article of 500 words, and still they are doing better than the majority of those who are using legal ways. So, how could we know what is good quality content in the eyes of Google?? Google has changed my views about 2 very cute, loving and friendly animals. I was reading a review about a home appliance, it was ranked number 2 on Google. It was poorly written and had many spell mistakes. I checked another review that was a quality review but it was ranked on number 9. Anyway.
I am waiting for the new training… can’t wait to get my hands on it. Everything from you always works and makes me think “This Girl Knows Magic” 0_O hehe.
Happy Birthday in advance. Have a Blast on 13th.
And Happy Valentine’s Day To All!
You mentioned making contact on Google+. Can you please tell me how to locate OWM Google+ and any other Forum or OWM Community such as a Facebook Page, Skype, Google Circles, etc.?
I’m sure there must be such places that OWMing Members get together for discussions.
Thanks In Advance,
Hi again, Wally =) All that info is shared with members when they get there. (yes, we have a lot of those things)
Jennifer, when you say “get there”, are you referring to the Member’s Area? If so, how do I get to the Member’s Area?
OWM has a Fan page on Facebook and on Google Plus where all members of OWM actively interact with each other. You can search FB fanpage and Google Plus pages on Google. You can approach Jennifer there anytime. Plus, she has recently started a New board on Pinterest. You can join it too if you wish to join. I don’t know if you’re OWM member. Inside OWM we only learn and outside of that we share and care for each other. :)) Hope it helps.
Could you pls. post the link here? so we can join the group?…thanks
Hey Sana =)
First off, let’s leave that “legal” word out of it because there is nothing illegal about hiring out your content or anything like that. Just want to say that so everyone is clear. Google is not law…lol!
That said, in comparing the 2 reviews you read… perhaps the one that ranked better, but wasn’t as good, was on a domain that Google likes more than the one ranking 9th? Something to consider.
Google also doesn’t view “quality” the way that we humans do. Google is a computer and they can only look for SIGNS of quality. And yes, those signs have been faked and manipulated for as long as Google has been in existence and worth trying to fool.
Thanks for the b-day wishes!!! Happy Valentine’s Day to you as well!
I didn’t say hiring writers is an illegal thing. I was saying blackhat techniques are illegal. I meant to say you get what you pay for. I have seen people hire writers at $1 per article, so what type of quality we could expect?? Thanks.
early Happy Birthday Jennifer! wow, 6 years online, that is really amazing.
I LOVE the new OWM too. When the first OWM came out I made some lenses in 2010 following your advice and silly me, I only made a series of 6 lenses then went off to catch the next shiny object. I kick myself as those 6 lenses (one more than the others) are making me about $300 a year from clickbank.
When I think about what I could have achieved if I had stuck to it…….. I am finally learning, I get it, I am building lenses again now. The new OWM is FABULOUS and is all an aspiring online marketer needs to make money online! Thank you Jennifer, for being who you are and teaching like you do – you are a novelty in the world of internet marketing and I am so glad I found you 3 1/2 years ago 🙂
Hey Karen =) Thank you for the birthday wishes!!
Ya know, I think the situation you described is common for most online and is part of the ‘learning curve’. Just glad you’re back and doing well!
I was curious about your Tax Stuff. I went to the link (Bookkeeping for Internet Marketers), I found the link for Outright and IT WENT NOWHERE. This is what I got:
File Not Found
The file you requested cannot be found.
We apologize for any inconvenience.
Click here to go back.
I am somewhat confused, because I used Outright several years ago during my ‘Reseller Days’. Is Outright gone? Did Outright change their name?
Rut Roh, Buzz – we might have a problem. I had to update my theme and something may have gone whack. Hang tight ….
I SO completely agree with you Jennifer – quality content is providing the answer to what someone is searching for.
This concept is something I consistently work with – it takes all of the “grinding” work out of the content on any web page — also opens things up to be as creative as you like without going through some checklist of how many words are on the page, are there enough keywords and latent semantic whatever is on the page.
If the page is helpful to the visitors it will probably do okay in the search engines no matter what.
Exactly, Tonya! Little things, like what I teach in The Mind Eraser Method (at top of page), can really, really help achieve that.
I had an aha moment when I read this! I had a brief foray into applying to be a search engine rater – I actually got denied because it was too nitpicky for my personality (I failed the test!). Anyway, as a writer and online marketer, I am not sure it would have been a good fit anyway.
Between than and your post, I realized that I have been focusing on the wrong things with my website. Does my site make my user happy? I hope so… but after reading this I am certainly going to investigate this idea further!
Hiya Katherine =)
Yep, if you make your readers happy, you’re good to go!
Just a note to let you know that your “Outright” links didn’t seem to work today … kept getting a CJ message saying “File Not Found”. I’m new to your OWM Training site … but I love it.
Stillden (my Squidoo stage tag)
Hey Dennis =)
Thanks for letting me know. I’ve got an email in to them right now.
I have been an OWMer for a few years & haven’t been active for a while
Can someone please give me directions to our member’s site where the program updates are located.
Also, do we have a member’s Forum or any other Community Gathering Place such as a Facebook Page, Skype, Google Circles, etc.?
Thanks In Advance,
Hey Wally =) I believe Gary’s got ya over at the help desk.
Yes, Gary sent me info to sign-up for the new program … which I did.
Order Number: H4MZFELD has been completed BUT I have waited 20 minutes or more & have not received the 2 emails. Can someone look into this for me, please.
Wally – send an email to support as directed in the automatic welcome email: support(@)oneweekmarketing.com
I have sent the suggested email to Support & am back in the “Waiting Mode”
Order Number: H4MZFELD
Honey, I already gotcha – check your email.
Got it … I’m a Happy Camper now. See you on the inside.
Thanks – Mucho
Hello Pot Pie Girl
I don’t think I’ve been lucky to make any sales yet bit I wanted to thank you for helping me end the endless next shinning thing purchases I have made over the last year! I have spent some money as you can guess! I am loving your teachings on FREE Squidoo techniques! Thanks so much!!!
Regarding your ‘Quality Content’ theme, I must be doing something wrong. One of your elements in QC is – it means little to no affiliate links…. I was under the impression that the reason for having a blog or web site was to send the visitor of your site to the site of the company you are an affiliate of. (Pardon the grammar) If there is no affiliate link what is the purpose of the blog,
There is no doubt that you are much more successful at affiliate marketing than I will ever be. After all, I’m at your site to listen and learn, but I do admit to some confusion regarding this issue.
I read this latest post yesterday and thought about it since then. Usually I don’t leave comments however this time I will.
You’ve hit the nail right on the head about how to satisfy your target audience. It is so simple that it is complicated! You are absolutely right about just simply giving them what they are seeking, and quickly.
I’ve learned to forget about SEO and back links. My focus is on giving my customers what they want before they think of hitting the back button.
My start with Internet marketing was a disaster. I bought an overpriced guide (this was way back in 2008 I think) by someone called captain squid (cute). It cost over a hundred bucks and was ridiculously thin on content. Anyway I never made a penny using that information, however in those days I was absolutely determined to figure out a way to earn money online so I didn’t give up.
Believe it or not I was one of your first buyers of the original OWM. Almost overnight I started earning money with Squidoo, so I wish to take this opportunity to publicly thank you for my success.
Since that time I have earned a lot if money online with my own products, and a responsive list. My latest venture is Kindle publishing (very exciting). But back to Squidoo for a moment to illustrate your point about giving the customer what they want. I made a simple Squidoo page (now transferred to my wife) about digital watches. It is a huge money-earner and if you search for best digital watches it is still number one in a Google search! The page is really nothing fancy, but if you are searching for watches, you would be satisfied.
Thanks again Jennifer!
Happy belated Birthday!! Just found this blog. I am a new OWM member and love it! Still learning…
Thanks for what you do. It is quite refreshing. I have been all over the internet and spent gobs of money trying to “figure out” how to make money online. I believe I finally found it with you, Thanks!
One mans trash in another mans quality content.
Hi! It’s so motivating to read your blog along with these comments. I joined OWM a few months ago, built one lense and then like so many others, moved onto the next “shiny thing”. I read on the Warrior Forum comments about Squidoo not really being a viable business. But it appears people are making money from using your system and that’s all I want to do – make extra income for my family from home. I’m going to give it another try! Thanks for OWM!
This was a very interesting and informative post.
With this discussion I think I will move on to my dream being an affiliate..Pls. help me.
Hi Jennifer, I must say your blog contents really interesting. I guess I come back to read here from time to time. Nicely explained the theme of “What is quality content” and I think your writing is unique and pleasant to read. Even joined updates by email 🙂 something I normally would not do.
Thanks, really enjoyed reading.
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too direct stead. They’re all seated mandatary provender, she says, he just now thinks it’s not politically viable.
Hi..I Joined your program with some doubt. But now i am really amazed at the results i am getting by following you. Really loved your post and learned a lot from it. Quality content is the key to Get Huge Traffic On Your Squidoo Lens or blog.
I just wanted to Thank You so much for recommending Andrew Hanson’s product. I have been a big time reader of your blog over the past two years and have learned so much from you. I had bought your one week marketing product 2 years ago and have been a huge fan of yours ever since. I have spent the last week or so going through Andrew’s product also. I have learned so much from that one also that I currently have mental indigestion LOL. I just wanted to take a moment to “Thank You” for being such an honest and informative person. You are awesome 🙂
So what is the real contents to be posted if you are not a writer of an article.
I’ve always believed in creating high-quality content. Anything less is the equivalent of spam. I hate searching Google for something important and coming across a website that got there by spamming keywords throughout their garbage.